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    Restaurant Marketing with Blue Ocean Strategy
    Restaurant Marketing with Blue Ocean Strategy
    May 17, 2021

    If value to your customers, higher margins, and uncontested blue oceans of new customers is of interest to you or a hospitality operator you know, reach out the Sherman Mohr, CEO of Shared Spirits Marketing and your Blue Ocean Strategist.

    Why Aren’t My Prospects Buying?
    Why Aren’t My Prospects Buying?
    April 22, 2021

    It’s vital that the buyer’s experience, from the moment they discover you, to the point they dispose of your product or end their relationship with you is viewed through their eyes and NOT yours. 

    Ditch Lead Generation, Build Community
    Ditch Lead Generation, Build Community
    March 16, 2021

    When looking at groups, why do people move up to another level in an industry group, why do they move down? Why do they join a more “exclusive” group? What is the value of invitation-only?  

    If you’re looking to attract a certain niche member into your community, identify where they hang out and why they joined. Poll them on the value they are receiving and ask them what they want in a community. 

    Build a Community and Ditch Your Traditional Lead Generation
    Build a Community and Ditch Your Traditional Lead Generation
    March 12, 2021

    Significant leaders in the sales and marketing community are leading a revolution. They are adding massive value to participants in their communities and simultaneously filling their sales pipelines into revenue generating customers by doing so.

    Six Ways Out of Business Stagnation
    Six Ways Out of Business Stagnation
    March 4, 2021

    What most companies need is an underlying core strategy to provide a compass for all tactical implementations. 

    Five Days to a More Profitable Business
    Five Days to a More Profitable Business
    February 23, 2021

    Five days to a more profitable business. That’s our attempt at a catchy headline. We are, however, going to see that you receive some value before leaving the page.

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    CREATE YOUR OWN BLUE OCEAN WITHOUT BEING ALONE