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Meet Value Innovator Elliott Cunningham
Meet Value Innovator Elliott Cunningham
July 27, 2020

Social Media Magnet courseware teaches undergraduate and graduate marketing students the principles of brand strategy online and they use a Live Practicum to teach students how to design, align, and implement a brand campaign. This work is completed in a live, real-world implementation. The students are graded on a competitive basis.

Meet Covid-19 Business Success Story Chris Meade and CROSSNET®
Meet Covid-19 Business Success Story Chris Meade and CROSSNET®
June 24, 2020

So healthy margins on both fronts. We always love to control the customer data because when we have new upsells new products, I want to keep messaging and there’s where we talk about building a sport.

Breaking Down the Blue Ocean SHIFT
Breaking Down the Blue Ocean SHIFT
June 23, 2020
We're going to spend just a few minutes today breaking down the Blue Ocean Shift. First came the breakout business book describing Blue Ocean Strategy. After years of research and consultin...

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