Let’s chat about challenges and uncovering opportunities utilizing the services, products, and IP you’ve built over the years.
If your profits are being squeezed or you’re losing market share it’s important that you learn more about The Blue Ocean Strategy Challenge.
Through a series of weekly calls, email availability, collaborative blue ocean implementation assignments, and group accountability, we foster the change needed for growth.
If value to your customers, higher margins, and uncontested blue oceans of new customers is of interest to you or a hospitality operator you know, reach out the Sherman Mohr, CEO of Shared Spirits Marketing and your Blue Ocean Strategist.
It’s vital that the buyer’s experience, from the moment they discover you, to the point they dispose of your product or end their relationship with you is viewed through their eyes and NOT yours.
When looking at groups, why do people move up to another level in an industry group, why do they move down? Why do they join a more “exclusive” group? What is the value of invitation-only?
If you’re looking to attract a certain niche member into your community, identify where they hang out and why they joined. Poll them on the value they are receiving and ask them what they want in a community.
Significant leaders in the sales and marketing community are leading a revolution. They are adding massive value to participants in their communities and simultaneously filling their sales pipelines into revenue generating customers by doing so.
What most companies need is an underlying core strategy to provide a compass for all tactical implementations.