Blue Ocean Strategy Frameworks for Solopreneurs Part Three

Blue Ocean Strategy Frameworks for Solopreneurs Part Three

Blue Ocean Articles, Six Paths Framework
Today's post covers blue ocean strategy frameworks for solopreneurs part three. In our previous posts on blue ocean strategy frameworks, we covered the As-Is Strategy Canvas and the ERRC Grid or Eliminate, Reduce, Raise, Create Grid. There are some final details in section two of the book Blue Ocean Strategy that need to be covered before we move on to chapter three. As a reminder, I am re-reading Blue Ocean Strategy, How to Create Uncontested Market Space and Make the Competition Irrelevant with an eye toward translating it into language appropriate for the solopreneur or small business owner. There are three characteristics of a good strategy. The first characteristic of a good strategy is focus. When you read any strong case study, you'll find a disciplined focused approach. While there…
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You want to innovate. Hurdles are always in the way. Let’s find workarounds.

You want to innovate. Hurdles are always in the way. Let’s find workarounds.

Blue Ocean Articles
When company leadership or internal change makers are authorized to innovate, drive value innovation, or implement a specific blue ocean strategy, there will be hurdles. Rest assured. There is a good chance the hurdles will take the form of one or more of the following. Cognitive: Employees need to be aware of the need for a strategic shift. Red oceans are safe. They often times spin off cashflow and staff and investors will ask, why is there a need for change? Limited Resources: The more significant a strategic shift may be, the higher the perceived costs. In many of the companies needing blue ocean implementation, resources are being slashed, not added. Motivation: Stakeholders and sacred cow protecting staff will lack the motivation to move fast and seriously when it comes…
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