You want to innovate. Hurdles are always in the way. Let’s find workarounds.

You want to innovate. Hurdles are always in the way. Let’s find workarounds.

Blue Ocean Articles
When company leadership or internal change makers are authorized to innovate, drive value innovation, or implement a specific blue ocean strategy, there will be hurdles. Rest assured. There is a good chance the hurdles will take the form of one or more of the following. Cognitive: Employees need to be aware of the need for a strategic shift. Red oceans are safe. They often times spin off cashflow and staff and investors will ask, why is there a need for change? Limited Resources: The more significant a strategic shift may be, the higher the perceived costs. In many of the companies needing blue ocean implementation, resources are being slashed, not added. Motivation: Stakeholders and sacred cow protecting staff will lack the motivation to move fast and seriously when it comes…
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